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  • Drifter Content works primarily with founders, startups, and small teams who are expected to produce consistent content but don’t have a clear system in place.

  • Deliverables typically include audience and messaging clarity, content themes and priorities, a layered content calendar informed by industry moments, and guidance on how ideas can be repurposed across channels.

  • Drifter Content focuses on strategy, systems, and guidance—not ongoing content production or social media management. The work is designed to help clients create content more confidently and efficiently themselves.

  • Consulting offers flexible, personalized support for clients who want a strategic partner to help think through content decisions. This may include hourly packages, quarterly or biannual content refreshes, or light advisory support.

  • Yes. Training is customized based on goals and experience levels and may cover planning, writing, repurposing workflows, and thoughtful use of AI—so teams leave with practical tools and shared understanding.

  • AI is treated as a support tool, not a replacement for thinking or voice. Guidance focuses on where AI can reduce friction, such as planning, outlining, or repurposing, while maintaining originality, credibility, and a human tone.

  • The best first step is a free 30-minute exploratory call. This conversation is an opportunity to discuss goals, challenges, and whether working together makes sense. There’s no obligation, just a chance to bring clarity to what’s needed next.

Ready to Build Your Content Strategy?

Book a free 30-minute conversation. We'll talk through goals and challenges and begin to build a content strategy for your small business. 

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